Heatfire1000 Wine Specialist 醇酒達人

Size: 70cl
Alc: 40%

23 June 2020 By Phoebe French

La Martiniquaise-Bardinet’s blended Scotch whisky label Sir Edward’s has
launched a new expression, which it says represents an alliance between
the brewing and distilling industries.

The Beer Reserve combines malt whisky which has been finished in Scottish
ale casks, becoming “impregnated with hoppy notes, caramelised flavours
and roasted oat aromas”, with grain whisky to give the final blend.
 
According to the producer, the resulting whisky has aromas
of heather honey, toffee, citrus and sweet hops with
flavours of honey, berries and rich maltiness.

The new 40% ABV bottling is the fourth addition to the Sir
Edward’s portfolio, which includes Sir Edward’s Finest, a
gently peated expression; Sir Edward’s Smoky, and Sir Edward’s 12 Years-Old.

International brand manager, Emilie Cechet, said: “There’s
a huge appetite for craft beers right now and this
innovative new expression taps in to that demand. Seeing
the range grow, and exploring new territories is so exciting.
We’re immensely proud of the product – it’s a beautifully
smooth whisky that represents excellent value for money
with a trendy new design influenced by the craft beer.
“With its interesting hoppy notes and subtle aromas, we
believe it offers more diversity for existing Sir Edward’s
consumers and we can see it having massive appeal to the
younger consumer who may be new to the brand.”
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容積: 70毫升
酒精度: 40度

作者：Phoebe French 2020年6月23日

La Martiniquaise-Bardinet 的混合蘇格蘭威士忌品牌愛德華爵士推出
了一種新的展示，據說它代表了釀造和蒸餾行業之間的聯盟。

Beer Reserve 將在蘇格蘭艾爾酒桶中完成的麥芽威士忌與穀物威士忌
相結合，該威士忌“充滿了啤酒花的味道、焦糖風味和烤燕麥的香氣”
，以提供最終的混合物。據生產商稱，由此產生的威士忌具有石南花
蜂蜜、太妃糖、柑橘和甜啤酒花的香氣，帶有蜂蜜、漿果
和豐富的麥芽味。

新的 40% ABV 裝瓶是愛德華爵士產品組合的第四款產品，其中包括
愛德華爵士的精品，一種溫和的泥煤氣息；愛德華爵士的煙熏味，
和愛德華爵士12年。

國際品牌經理 Emilie Cechet 說：“現在對精釀啤酒的胃口很大，
而這種創新的新表達方式正好迎合了這種需求。看到範圍擴大，
探索新領域是如此令人興奮。我們為這款產品感到無比自豪-----
這是一款口感順滑的威士忌，具有受精釀啤酒影響的時尚新設計，
物超所值。“憑藉其有趣的酒花香調和微妙的香氣，我們相信它為
愛德華爵士的現有消費者提供了更多的多樣性，我們可以看到它
對可能不熟悉該品牌的年輕消費者俱有巨大的吸引力。”